Jan 5, 2016
Our guest WeatherBrain tonight comes from an encounter at the NWA national conference in Oklahoma City. We're pleased to welcome Carol Fowler to the show. Carol Fowler is a senior content strategist and entrepreneur dedicated to great writing, impactful headlines, engaging social conversations, and the best SEO practices. For two decades, she led award-winning media operations, bringing them into the digital age. Carol is committed to combining the best of proven storytelling with social media and new technologies to maximize engagement through relevant, quality content. She’s experienced with using data on daily basis to guide content decisions about audience interest, i.e. Google Analytics, Webmaster Tools, AdWords, and is partial to Word Press and Adobe Photoshop for content creation. Carol has been recognized for her exceptional skills in marrying various mediums (i.e. text, video, social media) to provide context for new audiences, with shorter attention spans, who self-select content and find out what’s happening on-the-go.